The 2009 NAB Show Booth N2502  

Lyle Bunn & David Keene discuss Digital Signage trends

Two of the industry’s most knowledgeable market observers, Lyle Bunn, digital signage consultant, and David Keene, executive editor of Digital Signage Magazine, sit down to talk about the trends and future of digital signage.

Harris Corporation Launches Digital Signage Solutions Trial for New TV Channel at 20 McDonald’s Restaurants

LAS VEGAS, April 20, 2009 (NAB Show, Booth N2502) — Harris Corporation (NYSE:HRS), an international communications and information technology company, is beginning a pilot program with McDonald’s in May that will launch the fast-food chain’s unique, branded TV channel — powered by Harris Digital Signage™ solutions — into 20 restaurants around the country. The announcement follows on the heels of two successful trials at the technology-inspired Viva McDonald’s location on the Las Vegas Strip, and an additional McDonald’s restaurant in Norwalk, Calif.  Read full press release at broadcast.harris.com.

Viva McDonald’s! Harris Digital Signage at the Las Vegas McDonald’s

View a quick tour of the new McDonald’s on the Las Vegas strip, complete with dynamic digital signage provided by partner Harris Corporation.

Harris Corporation Introduces Digital Signage Business Management Solution to Broadcasters at the 2009 NAB Show

Punctuate™ Offers Broadcasters a Fresh, Targeted Approach to Building New Revenue Streams

LAS VEGAS, April 19, 2009 (NAB Show, Booth N2502) — Harris Corporation, (NYSE:HRS), an international communications and information technology company, is showing Punctuate™, an advanced software solution for digital signage that manages the scheduling and placement of advertising and promotional content, at the 2009 NAB Show. The first business management solution to provide total inventory control across single networks, multiple networks and for each individual sign, Punctuate allows broadcasters to create and operate profitable, scalable digital signage networks and provides new opportunities to generate revenue as advertisers shift investments to new mediums. Read full press release at broadcast.harris.com.

InfoCaster Online™

InfoCaster Online™ is an ideal administrative tool that enables central management of large digital signage networks. Multiple users of varying skill levels can remotely update content to specific screens, including welcome messages and announcements.

InfoCaster Online operates on a Web server that runs on the InfoCaster™ network, interfacing directly with InfoCaster Manager™, a network management component for managing content across multiple displays. Users can log onto the Web server through an authenticated browser to see only the players and groups of players assigned to them, and the regions in which they have permission to add, delete, edit and schedule content.

InfoCaster Online serves as a valuable addition to digital signage systems for markets including educational facilities, casinos, amusement parks, banks, corporations and retail chains.

Go to web page

Infocaster Punctuate™ Overview and Demonstration

Jim Oehler, Software Systems Product Manager, introduces and demonstrates new InfoCaster Punctuate™.

Go to web page

Punctuate™ Business Management for Digital Signage

Punctuate™ is a new software solution that manages the scheduling and placement of advertising and promotional content for digital signage networks. The leading-edge software application brings together two significant functions: automatic content placement and accurate business management. Intelligent, automatic content placement allows network operators to capture the attention of a specific audience by scheduling content based on display attributes that finely target the appropriate consumers. Punctuate provides accurate business management with tools such as, inventory control, invoicing, user-defined rate cards for automatic ad pricing, campaign management, content approval, and cross-network media buys for national advertising campaigns.

Go to web page | Watch an overview and demonstration | Download brochure

Digital Signage Podcasts

Lyle Bunn, Principal & Strategy Architect for BUNN Co. talks about a variety of topics covering the burgeoning digital signage market. Click the links below to listen to the different talks, or download them as mp3 files.